Ferrari’s Custom Intranet Solution

Ferrari road cars are a symbol of speed, luxury, and wealth. Founded by Enzo Ferrari, the brand has been at the forefront of producing luxury sports cars since 1947. What started as a sponsorship to individual sports car drivers, is now a billion dollar company manufacturing the world’s most prestigious street-legal race cars.

The Challenge

Ferrari’s old communication system wasn’t under their control, and licensing fees were beginning to cause a problem. As such the company sought a technology partner that could build a new system which would allow for more effective communication channels between Headquarters and individual dealers.
Specifically, Ferrari wanted a platform from which they could broadcast news,
events, and communications, as well as send out notifications and emails on a large scale.

The Development

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